ESOMAR Cee 2012

Your most innovative market research company.

Fresh Intelligence is an intelligence gathering group that empowers decision makers with immediate, actionable and transformative intelligence
through emergent and innovative market research.

Corrine Sandler, CEO and founder of Fresh Intelligence Research Corp.
"Innovation is the ability to see change as an opportunity. If you think what you did yesterday will be sufficient for tomorrow, you're wrong. Innovation is the lifeblood of brands and intelligence is the lifeblood of any organization."

We are committed to developing proprietary research methodologies using state of the art technology. There is never a time to stop collecting intelligence. What you know today is old tomorrow and intelligence is perishable, so why wait for answers?

New world research is moving away from interviews to conversations. It's about engagement and co-creation and allowing your consumers to be pioneers of your brands.

We design research plans to best achieve the desired output and insights that will transform your business.

We think differently, we act immediately and we innovate constantly.
Research – a commitment to fact based decision making.
We look at research as the combination of art and science, creating a vivid portrait of your shopper or the picturesque landscape of your market.

At Fresh Intelligence it is not just about data. It is about the revelation. Emotional reaction to a new package, rational connections to your brand, an affectionate love affair with a retailer, subconscious motivations to advertising – it’s the passion of new revelations and validations – Its penetrating truths - that’s real insights.

We pride ourselves in meaningful intelligence supported by world-class methodologies and proprietary products to meet your every research need.
[tek-nol-uh-jee]
Technology: Simply the evolution of an idea.  It's about a unique inspiration given the remit of creativity and the notion to express that idea as something real and tangible.  Through the use of knowledge of tools, techniques, applications and science it can be achieved.

Technology includes all of the infrastructure necessary for innovation and the orchestration of innovation and if applied correctly achieves value. Innovative Value.

At Fresh Intelligence, we pride ourselves in our proactive global leadership in market research technology. "Effective leadership is the ability to successfully integrate and maximize resources within the internal and external environment for the attainment of organizational or societal goals.  No other company allows me to do that like Fresh Intelligence."

The Information technology team is a dynamic driving force at Fresh Intelligence. We acquire, process, store and disseminate information using state of the art proprietary technology platforms.

 

"You can't do today's job with yesterday's methods and be in business tomorrow"
Anonymous
Operational Excellence is a system of leadership, teamwork and continuous improvement by ensuring we focus on the needs of our clients, empowering our employees and optimizing existing processes.

Key performance metrics are of pivotal importance and crucial measurement points are put in place throughout our process at Fresh Intelligence. We continuously improve key performance indicator values and challenge operational initiatives in order to find new, innovative, streamlined and cost saving seamless processes.

Our clients come first.
Digital Fresh Intelligence
Fresh Intelligence develops a new generation research model of your digital campaign.
Current digital measurement is challenged by serious methodological limitations undermining the industry as a whole. The growth in online advertising spend requires sound measurement and reliable methodologies to prove effectiveness. And DFI™ does that.

Ask yourself...does your digital campaign truly engage?

DFI™ is a new generation intelligent analysis of your digital campaign effectiveness in market that measures and optimizes reach and branded retention, demonstrates value and ROI, and measures emotional response and all brand benefits: awareness, interest, perception and equity.
Tailored to specific needs of each campaign: Flexible real time benchmarking for estimating the desired impact on the brand no matter what the business objective is.

Plus a DFI™ reach simulator allows you to calculate reach of the campaign that consists of various web-sites.
About Fresh Intelligence

Since 2004 Fresh Intelligence has set the standard for online data collection. Leading market research professionals and fortune 500 companies recognize our data collection as the most client focused, reliable, flexible intelligence available, not to mention fastest – 24 hour turnaround times.

Our sophisticated suite of quantitative and qualitative products provide groundbreaking analytics that lead to actionable opportunities and identified insights that will drive your business, brand, product or service forward.

Our strong capabilities in both traditional and digital market research methodologies make us the most innovative market research company globally.

Fresh Intelligence is a pioneer in the market research industry, we:

  • Design Research Plans in 23 languages.
  • Manage all project’s internally: nothing is outsourced.
  • Run national panels and online communities for diverse industries.
  • Recruit respondents domestically and internationally.
 
Fresh Intelligence Value

Cost

Speed

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Press Release


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Published Articles

  • November 2011

    Corrine Sandler

    Strategy Online

  • November 2011

    Corrine Sandler

    Professionally Speaking TV

  • October 2011

    Strategy Magazine

    Retail on the couch: See the world through shoppers' eyes

  • September 2011

    Strategy Magazine

    Retail on the couch: tapping into the emotional brain


View all published articles

Twitter Feed

FreshIntel
FreshIntel: Randi Zuckerberg's "Social Media Syndicate": Taking On AIDS Armed Only With Online Influence http://t.co/lTJFltfH
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FreshIntel: Is Innovation Too Messy To Be Managed And Taught? Hardly http://t.co/gMtSV91q
FreshIntel
FreshIntel: Digital Death – What happens online when you die? http://t.co/sotREzRO
 
Contact us at info@freshintelligence.com or call 416 342-8228 (US: +1) (International dialing 00 1)
Our Blog

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